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We were officially informed last week that Alpha Scotland and Alpha Marketing UK have been awarded Platinum Partner status by Steelcase. This is an extremely prestigious event, and we are the only awardee this year for the whole of the UK and Ireland. Furthermore, we are one of only 22 Steelcase Dealers in the whole of Europe, Middle East and Africa to be recognised with the accolade.
To meet the criteria of being Platinum Partner, we had to achieve ‘pass marks’ on a number of different areas and disciplines, including meeting our sales target, selling the appropriate mix of existing and recently launched products, co-branding exercises, marketing and social media exposure, financial stability, showroom design and client introduction to the Learning & Innovation Centre in Munich. To have achieved this award during the year we have just come through is testament to the hard work and diligence by the teams involved.
This is a proud moment for everyone in the Group, and signifies the company’s strength and growth within the industry.